The Pacific Northwest's premium branding & web designer team

What Deer Can Teach You About Blindly Following Expert Advice

My wife was telling me about a radio show that had shared some details regarding deer. The part that was interesting was that it’s not usually the first deer that cars should be concerned with but the second or third one.

Apparently, the first deer calculates its ability to cross the road then goes. It seems the others just follow without making a calculated decision. Simply relying on the decision of the first deer can place them at risk.

How often do you accept business advice that worked for someone else? Someone else who’s context and circumstances was different. But you rather blindly follow them without thinking about whether the advice is good for you.

I’ve fallen for this in the past and I’m sure I’ll do it again in the future. My goal is to be more aware so I minimize the number of times I blindly follow someone else’s advice.

I’m guessing you can recall times you’ve followed advice without considering where it is valid for your situation. The advice might have been great but it wasn’t right for your situation. Things didn’t work out as you’d hoped.

When considering following someone else’s advice first consider whether it is valid for your situation. For that second or third deer, the situation may have changed and now there isn’t time to avoid the car if they blindly follow the first deer. For you, your situation may be different and the advice may no longer be applicable.

With something as important as your business I believe it’s worth the time to consider whether the advice you follow is right for you and your current situation.

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Trevor Wilson

I love helping business owners who are passionate about making a positive difference in their clients' lives. I'm a passionate learner and teacher. My purpose is to help people live a more fulfilled life. In my professional life, I love helping business owners get clear on their purpose and identity. Then I help them clearly communicate their story so they can attract their ideal clients. I do this because I believe that when you work with your ideal clients you'll live a more fulfilled life.

Successful people do what everyone else won't dare to do. Don't wish it were easier; make yourself better.