Why You Should Market Smarter Not Harder

Are you a militant marketer or a savvy marketer? Do you use your brawn or your brains? Well, it’s not bad to have and use both, but there is no need to work hard when you can work smarter! Let’s compare and contrast the the brawn vs. brains approach to marketing. You might notice that one approach takes a little more thinking up front and uses analytics to make decisions about marketing, but notice the payoff.

Work Smarter, Not Harder Brawn vs Brains [Infographic]

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Trevor Wilson

Trevor Wilson

I love helping business owners who are passionate about making a positive difference in their clients' lives. I'm a passionate learner and teacher. My purpose is to help people live a more fulfilled life. In my professional life, I love helping business owners get clear on their purpose and identity. Then I help them clearly communicate their story so they can attract their ideal clients. I do this because I believe that when you work with your ideal clients you'll live a more fulfilled life.

Successful people do what everyone else won't dare to do. Don't wish it were easier; make yourself better.